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TitleMarketing social change : changing behavior to promote health, social development, and the environment
Publication TypeBook
Year of Publication1995
AuthorsAndreasen, AR
Paginationxx, 348 p. : tab.
Date Published1995-01-01
PublisherJossey-Bass Publishers
Place PublishedSan Francisco, CA, USA
ISBN Number0787901377
Keywordsbehaviour, communication, environment, health education, sdicom, sdihyg, social change, social marketing
NotesBibliography: p. 321-337. - Includes index
Custom 1130, 144

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